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2015 BOAR Video THIS_IS

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Making of the Custom Chrome Europe Promotion 2015 Video 'This Is'

CUSTOM CHROME EUROPE

CUSTOM CHROME EUROPE PRESS RELEASE - PUBLICATION FREE OF CHARGE „Deep South Motors“ own „Zero Style“ bike won the title at next days Cogolin „Old School“ bike show! Filming at „Deep South Motors“ in Cogolin/France: The Independent CCE dealer stepped in to pose for the „Customizer“.

CUSTOM CHROME EUROPE PRESS RELEASE - PUBLICATION FREE OF CHARGE When the first call for „Action“ came on Thursday, May 7th, the tension soon gave way to routine: „Cut“, „Repeat“, Action“, „in the pocket“ shouts came in rapid succession, working the way through a meanwhile several pages strong script that listed all scenes and their possible locations, all of which may have changed during the last two years when they were used for the 2013 BOAR photoshoots. Some of the traffic diversions even worked for the benefit of filming, as it minimized traffic around the scenic „Pointe de Sardinaux“ location. Cogolin‘s „Deep South Motors“ not just turned out to be a great location in the middle of this small village – owner Laurent had a „fit for Hollywood“ collection of cool US cars and custombikes outside his shop which added „atmosphere“. With the weather staying on the sunny side, filming continued for three full days, there was little if any time to participate at any activity or concert of the buzzing Harley-Festival. Only on Saturday, with much of the riding cuts „in the box“, the team had the time to enjoy the „Chopper & Co“ party at downtown Cogolin – an one-day Old School event that was the background for the „hand over“ scene as well as the main performance of „Ruby Shock“ for the cool audience. The sun was setting behind the hills when the last yell „cut“ signaled that the last cut was „in the box“ – in time and with surprisingly little problems... N N N The „happy end“ extended to „Deep South Motors“ who won a „Best of Show“ trophy for his latest custom creation and to a (not present) frenchman, who won an EMD-customized Sportster, using almost the same covers and components as CCE‘s „Blockbuster“. Not to forget an exhausted but satisfied band who delivered a stunning performance under the sun of South France! Ruby Shock surely made some international fans in Cogolin! N N N The only one with a little less radiant face: Marcus „Kalle Arnoldy“ – his true workload would soon begin: In the cutting room... Text & photos: HRF, Motographer; Model(s): Veronica. All BOAR bikes available as full bike features, also with studioand model-shootings. TOP LEFT: In at the deep end: Veronica gets her first introduction to the „Blockbuster“ Sportster BOTTOM LEFT: Kalle prepares to shoot the detail shots. TOP RIGHT: A little bit of posing for a Deep South Motors“ Custombike. Note that this is a modern Sportster/WLA conversion! BOTTOM RIGHT: Jaime loves the shops Chevy!

CCE Online Publication

Boarbikes This Is Sportster Softail Harleyteile Custom Chrome Motorcycles